Farmhouse kitchens up and down the country will fill the air with the glorious smell of freshly cooked bacon, sausages and eggs at the end of January to celebrate Farmhouse Breakfast Week (January 24 to 30).
Breakfast Week, which is managed by AHDB Cereals and Oilseeds, aims to raise awareness of the benefits of eating a healthy breakfast.
It is an opportunity to showcase the wealth of wonderful breakfast produce available around the country and the FUW – who have been supporting the campaign for 16 years - want to encourage people to think about where their breakfast food comes from and support the farmers who produce it.
To show support for Welsh food producers and to raise the profile of Welsh breakfast produce, the Union is hosting a breakfast function at the Welsh Assembly in Cardiff on Tuesday, January 26.
During the Assembly breakfast, Deputy Minister for Food and Agriculture, Rebecca Evans will also launch Farming Connect’s Agri-Academy 2016 and representatives of a wide cross-section of rural organisations in Wales will tuck in to a hearty early-morning platter.
FUW President Glyn Roberts said: “In the UK one in four people skip breakfast during the week and as many as one in six adults never eat breakfast even though experts claim it is the most important meal of the day and plays a key role in helping tackle obesity.
“So this is an excellent opportunity to raise awareness of the health and nutritional benefits of breakfast and showcase the huge variety of top quality farm produce available in Wales – ranging from bacon, sausages and eggs to speciality dairy products, breads and cereals.
“I am sure the breakfasts served up in every farmhouse kitchen taking part will fill the air with a delicious smell that will get everyone’s taste buds excited.”
Many of the FUW’s county branches have also organised local breakfast functions (details can be found on the FUW website at http://fuw.org.uk/events/ ), at which they will also be raising funds for the President's charity - BHF Cymru.
Sion Edwards, Head of BHF Cymru Community Fundraising, said: “We are delighted that the Farmers’ Union of Wales (FUW) will be supporting BHF Cymru this January, through holding fundraising breakfasts across Wales.
“Heart disease is still Wales’s biggest killer and there are so many lives devastated in Wales by heart disease.
“Events such as the fundraising breakfasts will help raise vital funds towards our work in Wales and get everyone’s day off to a good start. You can make your farmhouse breakfast a healthier choice too by visiting the BHF website where you can find top healthy breakfast tips and recipe ideas”