The Farmers’ Union of Wales has welcomed the addition of a new, luxury Welsh Lamb product, which will be available in a leading supermarket ready for consumers to celebrate Easter.
Asda supermarkets will be stocking a new half Welsh Lamb leg joint in time for Easter celebrations from March 27 – April 5 as part of their ‘Extra Special’ range. The Extra Special Welsh Half Lamb Leg will be available in selected stores across the UK.
The new product has been created with celebrations in mind and is described as being ‘Prepared with succulent Welsh Lamb, with a full-flavoured gravy infused with roast garlic and deep Ruby Port, all finished with fragrant rosemary for a delicious Easter roast.’ An oven-ready product, it allows families and couples a convenient and delicious way to serve an Easter celebration meal.
Lamb has proven to be a popular product over the last 12 months, with more people choosing the protein over the lockdown period. The most recent data shows that the volume of lamb sold in the UK between December and February has increased by 16.4% compared with 2020 figures.
FUW President Glyn Roberts said: "This is a most welcome step in the right direction. Given the uncertainty our farmers face over future trade deals, supporting local suppliers is key to ensuring we have thriving, sustainable family farms here in Wales.